Railway invites tender for vinyl wrapping rajdhanis to generate profit from advertisements.
Ad-wrapped trains might soon replace the trademark red bogies of Rajdhanis with Indian Railways ready to issue tender for vinyl wrapping of premier trains to start with. Seen as one of the source of revenue, railways will allow advertisers to buy space on outer areas of trains for advertising.
Initially, railway is offering selected Rajdhani trains originating from Delhi for vinyl wrapping. Delhi-Mumbai Central Rajdhani and August Kranti Rajdhani from Nizamuddin to Mumbai central are two trains where tender for...
more... vinyl wrapping are expected soon. Next in line are Shatabdis running in Northern Railways.
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